

It could be, and if it is, 10AM will be the time. Sooner is better anyway, which suggests Tuesday, October 18 is favorite. Additionally, an unveiling that late would mean the products would go on sale in November.

But there’s the following week, October 18 or 19 and the last week of the month, October 25 and 26.Īpple announces its fiscal fourth-quarter earnings on Thursday, October 27, which makes me think it would like to avoid a new product launch in the same week (though that’s not unheard of). So, there are a few possibilities: Tuesday, October 11, Wednesday, October 12 seems too close. The only exception is WWDC where a week full of activities means the keynote takes place on a Monday.

Apple tends to prefer a Tuesday special event, or failing that a Wednesday. And if there is an event, when will it be?Īpple sends out invites to its keynotes a week or more before they take place, which means the coming days are out.
